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Own a Roku TV or streaming device? You're about to see a lot more ads on your home screen (www.techradar.com)

submitted 8 months ago by [email protected] to c/technology

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Ugh. Roku was one of the platforms with fewer ads.

Roku will be adding more ads to the home screens of its devices and TVs in the near future.
The ads will be interactive and 'shoppable' and will cover a range of industries, including restaurants and cars.
Roku already has a significant amount of ads on its home screen, and it is unclear if users will be able to change their preferences for the new ads.

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[–] [email protected] 5 points 8 months ago

They've already been adding them to mine. My home screen inputs got smashed into one (because I don't use any of the home screen apps, I only use the two HDMI inputs) so they could jam a bigger ad on the right, and then make suggested things some of the options. Like the last month or so it's been wanting me to watch super girl or Wonder woman or some dumb shit.

My other personal favorite thing they do is that they load slowly so sometimes I'll go to select an input and the cursor will jump to the wrong place because an ad loaded. Fun!