this post was submitted on 17 Aug 2023
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He modernized e-commerce logistics through taking a huge risk of setting up last-mile regional warehouses at significant cost then moved from books to everything. He created sophisticated business processes that accounted for demand and seasonality, then had the foresight to take his logistics software platform and even package its components as a service.
Basically he was lucky.
He played the game correctly. The American dream is capitalism. We can improve the rules across industries, but the idea that we should remove the winners is no fun. If you spend years building a business and exposing yourself to calculated risk, you should reap your reward.
No one says to stop all profits from a good idea altogether. It's about proportionality and what is realistic to ensure longtime functionality of the system.